Apr 24, 2024  
Graduate Catalog ARCHIVED 2015-16 
    
Catalog Navigation
  Catalog Home
  About DSU
  About DSU Graduate Programs
  Academic Calendar
  Academic Programs
  Application and Admission Information
  Policies
  Service and Facilities
  Tuition, Fees, Other Costs
  Financial Aid
  Course Descriptions
  Campus Map
  My Portfolio
HELP
Graduate Catalog ARCHIVED 2015-16 [ARCHIVED CATALOG]

Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Portfolio (opens a new window)

BADM 576 - Marketing Research

3 credits
This course provides an in-depth study of the primary methodologies of marketing research. Emphasis is placed on collecting, analyzing, interpreting and presenting information for the purpose of reducing uncertainty surrounding marketing and management decisions. Prerequisite(s): BADM 370 and BADM 220 or MATH 281


Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Portfolio (opens a new window)