Apr 20, 2024  
Graduate Catalog (ARCHIVED) 2021-2022 
    
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Graduate Catalog (ARCHIVED) 2021-2022 [ARCHIVED CATALOG]

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BADM 776 - Fundraising - Strategies and Innovation

3 credits)
Students will develop an understanding of the Philanthropic field, with an emphasis on the unique fund raising aspects associated with Educational and Medical institutions.  Students will create a comprehensive development plan and apply fund raising strategies while balancing individual donor and institutional needs.  The use of current innovations within an ethical context (i.e. digital channels, data analytics, etc.) to improve fund raising, engagement and impact will be emphasized.


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